Amazon’s business strategy is one of the best digital shopping experience and is based on one primary goal: in order to be part of every single purchase made. … Why Amazon Business Account is Better?
Amazon CEO Jeff Bezos said that, “Our customers are loyal to us right up until the second somebody offers them a better service. It’s super motivating for us.” This motivates Amazon, to be the largest online retailer globally . Since it started in 1995, Amazon has redefined the way people shop, pushing other retailers to improve their marketing strategies in order to stay competitive.
Retailers that embrace a test-and-learn approach to improving the customer experience will not only learn more about what their customers want but will better position themselves for success in the ever-changing retail environment. If budget or staff resources are a concern, start small, testing a single campaign at a time, for example. Why Amazon Business Account is Better?
Always remember that staying competitive starts with understanding what compels people to buy from Amazon in the first place, as well as knowing who your own customers are. Use your data from transactions, surveys and employee feedback to make a more seamless shopping experience for your customers.
Lately ,there have been a range of business model innovations focussed on hardware and new services: Kindle e-readers, Fire Tablet, smartphone and TV, Echo (using the Alexa Artificial Intelligence voice-assistant), grocery delivery, Amazon Fashion and expansion to the business-oriented Amazon Web Services (AWS). Amazon Prime, an annual membership program that includes unlimited free shipping and then involved diversification to a media service with access to unlimited instant streaming of thousands of movies and TV episodes.
AWS is less well-known outside of tech people, but Amazon is still pursuing this cloud service aggressively. They now have 10 AWS regions around the world, including the East Coast of the U.S., two on the West Coast, Europe, Singapore, Tokyo, Sydney, Brazil, China, and a government-only region called GovCloud. Why Amazon Business Account is Better?